Opkalla Managing Partner Brice Ulrey was featured on the Sales Transformation podcast, hosted by Collin Mitchell.

In the conversation, Brice shares his sales career journey, from selling car rentals to starting his own IT sales business.

He also discusses:

• Why leaders who lead by authority fail, and what to do instead
• How considering the worst case scenario before making a big decision can provide you with confidence
• The value of investing in yourself, compared to other investments

Among other interesting points around sales and building a business.

Listen to From Selling Car Rentals to Selling IT and Building a New Territory with Brice Ulrey here.